Santosh Sreedhar, Partner at Avalon Consulting, shared valuable insights into India’s evolving pet food industry. While the market is growing at a rapid pace of 10-12% annually, packaged pet food still supplements rather than substitutes home-cooked meals for most pet parents.
The article can be found here:
As awareness of packaged pet food as a complete diet increases, the market is expected to see strong growth and greater competition, with new entrants and innovative offerings driving the industry forward.
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