Santosh Sreedhar, Partner at Avalon Consulting, shared his views on FMCG majors entering the health-focused snacking space in India, featured in the BrandWagon FinancialExpress.
He emphasized that growth in this segment will be driven by proactive brand activities and the introduction of differentiated, popular offerings that resonate with health-conscious consumers.
Read here- https://www.financialexpress.com/business/brandwagon
