Avalon Consulting https://www.consultavalon.com/ Avalon Consulting is an Asia focused strategy consulting firm Fri, 31 Oct 2025 12:47:47 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.3 https://www.consultavalon.com/wp-content/uploads/2025/08/favicon-consult-avalon-70x70.webp Avalon Consulting https://www.consultavalon.com/ 32 32 How India can Navigate Geo Political Situation on Import Tariffs https://www.consultavalon.com/our-blog/how-india-can-navigate-geo-political-situation-on-import-tariffs/ https://www.consultavalon.com/our-blog/how-india-can-navigate-geo-political-situation-on-import-tariffs/#respond Tue, 28 Oct 2025 05:05:57 +0000 https://www.consultavalon.com/?p=4946 Ayush Patodia, Associate Vice President and Jatin Dang, Consultant at Avalon Consulting, co-authored an interesting piece titled, “How India can Navigate Geo Political Situation on Import Tariffs”. The article explores...

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Ayush Patodia, Associate Vice President and Jatin Dang, Consultant at Avalon Consulting, co-authored an interesting piece titled, “How India can Navigate Geo Political Situation on Import Tariffs”.

The article explores how India can navigate the evolving global trade landscape following the U.S. decision to impose steep reciprocal tariffs. With India facing some of the highest tariff rates – around 50% in key export sectors such as textiles, engineering goods, chemicals, and electronics. The authors analyze the direct and indirect impact on India’s economy.

On April 2, 2025, what is marked as the Liberation Day in the USA, President Donald J. Trump unveiled a new trade policy, imposing a blanket 10% tariff on all imports and additional reciprocal tariff on 180 countries including India, which was among the hardest hit, facing retaliatory tariffs of 26–27 percent, which later raised to 50%.

The Trump administration justified the moved to impose reciprocal tariffs by arguing that the US had long been exploited by the foreign countries through unfair trade practices.

Impact of US Tariffs on India’s Economy

Break-up of India’s Exports by Country, 2024 (USD Bn)

Break-up of India’s Exports by Country, 2024 (USD Bn)

Source: Trademap

In 2024, India exported $81 billion worth of goods to the US which accounted for 20% of the total exports, making it one of the key trading partners for India. By comparison, the UAE which is the second largest export market for India accounted for just 8%.

Engineering goods, Gems & Jewellery, Chemicals, Textiles and Electrical goods are among the key commodities exported, together they made up $53.1 billion, accounting for about 60% of the India’s total shipment to the US.

With tariffs raising the consumer prices the demand for the final goods is expected to shrink as these goods tend to be highly elastic and thus particularly sensitive to price changes.

There will also be an Indirect impact from supply chain disruptions, which will further amplify the overall impact of the tariffs.

A decline in India’s participation in the global value chains (GVC) could make it less attractive to foreign investors and is likely to deter investment in the export-oriented sectors

Sector-wise Implications

Sectoral Breakdown of India’s Exports to the US, 2024 (USD Bn)

Sectoral Breakdown of India’s Exports to the US, 2024 (USD Bn)

Source: Trademap

India exported $116.5 billion worth of engineering goods in FY25, making up 27% of the total exports. The US was the largest market with a 16%, more than twice that of the second largest at just 7%.

Infact among India’s top 9 export sectors by value, the US is the largest market for 7 sectors which underscores how heavily Indian exporters are dependent on the American market.

Tariff Competitiveness Across Sectors and Alternate Suppliers
Textiles

Textile

China

Special Case

Vietnam

20%

Bangladesh

20%

India

50%

Mexico (for non-apparel textiles)

15%

Source: PHDCCI Research Bureau Analysis

Chemicals: India primarily exports intermediate chemicals though much of this trade is in commoditized products with limited value addition

Chemicals

Canada

35% (if not USMCA-compliant)

Saudi Arabia

10%

Mexico

25% (if not USMCA-compliant)

Iraq

30%

India

50%

Electrical and Electronic Equipment: The sector remains heavily dependent on imported subcomponents, while Chinese manufacturers can absorb higher tariffs others are being squeezed between rising import costs and declining export competitiveness.

Electrical & electronic equipment

China

Special Case

Mexico

15%

Malaysia

19%

Vietnam

20%

Japan

15%

India

50%

Source: PHDCCI Research Bureau Analysis

Engineering Goods: The sector is strongly export-dependent on the U.S. and B2B buyers are expected to shift toward suppliers from FTA partner countries.

Engineering goods

Germany

15%

Japan

15%

China

Special Case

Italy

15%

Mexico

15%

India

50%

Source: PHDCCI Research Bureau Analysis

Article of Steel: In addition to reciprocal tariffs steel imports are also subject to Section 232 duties which can exceed 50%.

Articles of steel

Canada

15%

Mexico

15%

South Korea

15%

Brazil

10%

Germany

15%

India

50%

Source: PHDCCI Research Bureau Analysis

Pharmaceutical Products: They are essential goods; their demand is inelastic and hardly changes with change in prices. The U.S. still depends heavily on India for these medicines and generic drugs are exempted from trade restrictions.

Pharmaceuticals

Ireland

35%

Germany

15%

Switzerland

39%

India

Exempted for generics

Netherlands

15%

Source: PHDCCI Research Bureau Analysis

Indian Exporters can mitigate the impact of tariffs by:

  1. Diversifying exports market by redirecting trade volumes from the US towards the emerging markets and leveraging on the recently concluded free trade agreement (FTA) with the UK, advancing talks with the EU and the reviving negotiations with the GCC
  2. Prioritizing exports of value added and intermediate goods, particularly in areas where US demand is growing. These goods are generally subject to lower duties than finished goods, due to tariff-escalation patterns, which could help cushion the blow of tariff hikes
  3. Lowering the costs of raw materials especially in labour and resource intensive sectors such as apparel, chemicals and electronics. This can be achieved by sourcing raw materials locally, reducing production waste, improving energy efficiency, investing in R&D and process technology and developing shared facilities

At the policy level the Indian government can respond by:

  1. Negotiating product specific exemptions, by offering targeted deals such as zero for zero tariffs on steel and auto parts to shield the most vulnerable exports sectors. At the same time expanding production linked incentive could make India a more attractive destination for US manufacturers and bolster investment
  2. Strengthening India’s role as a China+1 alternative, to attract Asian importers particularly from Vietnam or Philippines, offering them a way to sidestep higher regional tariffs they currently face
  3. Shielding the robust services exports could help the country weather global trade tensions and prevent disruptions from spilling over into IT, GCCs and BPOs

India faces one of the highest tariff rates around 50% across multiple sectors which is likely to reduce demand for Indian goods in the US market. These products will become less competitive compared to domestically produced goods or imports from alternate suppliers such as Mexico, Bangladesh, and Vietnam. As a result, Indian exporters with significant exposure to the US will need to diversify their markets and focus on value added exports to maintain their global competitiveness

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CII Conference on Industrial Transformation 2025 | Vivek Prasad, Avalon Consulting https://www.consultavalon.com/events/cii-conference-on-industrial-transformation-2025-vivek-prasad-avalon-consulting/ Fri, 10 Oct 2025 18:10:41 +0000 https://www.consultavalon.com/?p=4934 Proud moment for Avalon Consulting at CII Industrial Transformation 2025! Vivek Prasad, Executive Director at Avalon Consulting, was invited as a panelist at the Confederation of Indian Industry Industrial Transformation...

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Proud moment for Avalon Consulting at CII Industrial Transformation 2025!

Vivek Prasad, Executive Director at Avalon Consulting, was invited as a panelist at the Confederation of Indian Industry Industrial Transformation 2025 Conference in New Delhi.

He shared insights on Make in India, Industry 4.0, defense indigenization, and ESG integration to advance India’s manufacturing ecosystem for 𝐈𝐍𝐃𝐈𝐀@𝟐𝟎𝟒𝟕.

Read here: https://www.linkedin.com/feed/update/urn:li:activity:7382022057326415872

CII Conference on Industrial Transformation 2025 | Vivek Prasad, Avalon Consulting

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There Once Was a Labubu – Dissecting the Mechanics of Modern Hype and the Attention Economy https://www.consultavalon.com/press-room/there-once-was-a-labubu-dissecting-the-mechanics-of-modern-hype-and-the-attention-economy/ Thu, 25 Sep 2025 11:45:30 +0000 https://www.consultavalon.com/?p=4931 Akanksha Kaul, Senior Consultant and Utpal Kaushik, Consultant at Avalon Consulting, co-authored an interesting piece titled ‘There once was a Labubu’, which was published in ADGULLY. Read here- https://lnkd.in/gAHz3QRW They...

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Akanksha Kaul, Senior Consultant and Utpal Kaushik, Consultant at Avalon Consulting, co-authored an interesting piece titled ‘There once was a Labubu’, which was published in ADGULLY.

Read here- https://lnkd.in/gAHz3QRW

They shared insights on how Labubu exemplifies modern hype by using scarcity, emotion, and community. Also, highlighted that lasting hype needs timing, value, and engagement to avoid consumer fatigue.

Dissecting the Mechanics of Modern Hype and the Attention Economy

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Impact of Regulatory & Commodity cost changes on Vehicle Pricing & Demand https://www.consultavalon.com/press-room/impact-of-regulatory-commodity-cost-changes-on-vehicle-pricing-demand/ Thu, 25 Sep 2025 10:00:14 +0000 https://www.consultavalon.com/?p=4925 Subhabrata Sengupta, Partner at Avalon Consulting, shared his insights on Impact of Regulatory & Commodity cost changes on Vehicle Pricing & Demand, which was published in Mint He shared that...

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Subhabrata Sengupta, Partner at Avalon Consulting, shared his insights on Impact of Regulatory & Commodity cost changes on Vehicle Pricing & Demand, which was published in Mint

He shared that short-term price hikes will be absorbed long-term, keeping the outlook positive, and about driver hiring challenges, while raw material cost impacts remain minor versus demand-driven growth.

Read more- https://lnkd.in/ggkHQMaS

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Beyond India: Tata Motor’s Calculated Play for Global CV Dominance https://www.consultavalon.com/press-room/beyond-india-tata-motors-calculated-play-for-global-cv-dominance/ Wed, 24 Sep 2025 10:09:47 +0000 https://www.consultavalon.com/?p=4928 Subhabrata Sengupta, Partner at Avalon Consulting, shared his views on Tata Motor’s Calculated Play for Global CV Dominance, which was published in Autocar Professional He talked about Tata’s acquisition making...

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Subhabrata Sengupta, Partner at Avalon Consulting, shared his views on Tata Motor’s Calculated Play for Global CV Dominance, which was published in Autocar Professional

He talked about Tata’s acquisition making it more global through IVECO’s footprint, though gaps remain in US/China and the business may operate separately with limited tech sharing.

Read here- https://lnkd.in/dDTwSkt9

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Comments on D2C Skincare Brand’s Revenue Growth https://www.consultavalon.com/press-room/comments-on-d2c-skincare-brands-revenue-growth/ Fri, 19 Sep 2025 12:43:23 +0000 https://www.consultavalon.com/?p=4954 Santosh Sreedhar, Partner at Avalon Consulting, shared his insights on D2C Skincare Brand’s Revenue Growth, which was published in BrandWagon FinancialExpress. He talked about how digital marketing helps brands reach...

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Santosh Sreedhar, Partner at Avalon Consulting, shared his insights on D2C Skincare Brand’s Revenue Growth, which was published in BrandWagon FinancialExpress.

He talked about how digital marketing helps brands reach niche audiences cost-effectively, enabling faster growth for D2C brands through targeted acquisition and trials.

Read here- https://lnkd.in/grYscbqi

D2C Skincare Brand's Revenue Growth

Comments on D2C Skincare Brand's Revenue Growth

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GST 2.0: CAN SWEEPING TAХ REFORMS HELP TRANSFORM INDIA’S ECONOMY https://www.consultavalon.com/press-room/gst-2-0-can-sweeping-ta%d1%85-reforms-help-transform-indias-economy/ Tue, 16 Sep 2025 09:21:13 +0000 https://www.consultavalon.com/?p=4943 Premchand Chandrasekharan, Partner at Avalon Consulting, shared his insights on “GST 2.0: Can Sweeping Tax Reforms Help Transform India’s Economy” in Tehelka. He highlighted that GST reforms can significantly boost...

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Premchand Chandrasekharan, Partner at Avalon Consulting, shared his insights on “GST 2.0: Can Sweeping Tax Reforms Help Transform India’s Economy” in Tehelka.

He highlighted that GST reforms can significantly boost India’s economic growth by reducing manufacturing costs, improving export competitiveness, and spurring domestic demand, while emphasizing the importance of digital compliance measures to expand the tax base.

Read more- https://tehelka.com

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Views on Tesla’s Entry Into India https://www.consultavalon.com/press-room/views-on-teslas-entry-into-india/ Mon, 08 Sep 2025 03:08:07 +0000 https://www.consultavalon.com/?p=4892 Subhabrata Sengupta, Partner at Avalon Consulting, shares his perspective on Tesla’s much-awaited entry into India. He highlights the opportunities in accelerating EV adoption, creating a stronger local supply chain, and...

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Subhabrata Sengupta, Partner at Avalon Consulting, shares his perspective on Tesla’s much-awaited entry into India. He highlights the opportunities in accelerating EV adoption, creating a stronger local supply chain, and shaping policies for clean mobility. While India presents challenges in infrastructure and affordability, Tesla’s move could catalyse rapid transformation in the automotive sector. This milestone signals a pivotal moment in India’s journey toward sustainable transportation.

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India- UK FTA & its after effects on Textile Sector https://www.consultavalon.com/press-room/india-uk-fta-its-after-effects-on-textile-sector/ Thu, 04 Sep 2025 10:23:04 +0000 https://www.consultavalon.com/?p=4883 Premchand Chandrasekharan, Partner at Avalon Consulting, shared his quotes on India- UK FTA & its after effects on Textile Sector, which was published in BW Businessworld. He highlighted that Indian...

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Premchand Chandrasekharan, Partner at Avalon Consulting, shared his quotes on India- UK FTA & its after effects on Textile Sector, which was published in BW Businessworld. He highlighted that Indian MSMEs must overcome gaps in scale, technology, and compliance, with tailored support for each segment to unlock UK opportunities.

Read more- https://lnkd.in/gtEt5ruW

India- UK FTA & its after effects on Textile Sector

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India’s Russia Oil Dilemma as Trump Courts Pakistan with Energy Pact https://www.consultavalon.com/press-room/indias-russia-oil-dilemma-as-trump-courts-pakistan-with-energy-pact/ Thu, 04 Sep 2025 02:54:45 +0000 https://www.consultavalon.com/?p=4886 Himanshu Trivedi, Associate Vice President at Avalon Consulting, shared his views on India’s Russia Oil Dilemma as Trump Courts Pakistan with Energy Pact, published in Outlook Business He pointed out...

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Himanshu Trivedi, Associate Vice President at Avalon Consulting, shared his views on India’s Russia Oil Dilemma as Trump Courts Pakistan with Energy Pact, published in Outlook Business

He pointed out that the talk of massive oil reserves in Pakistan is not supported by facts, as the country still produces very little and depends heavily on imports.

He added that such claims appear more political in nature than a real energy opportunity.

Read more- https://lnkd.in/gzvSzEng

India's Russia Oil Dilemma as Trump Courts Pakistan with Energy Pact

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Tesla Dares BYD & BMW in India’s Luxury EV Lane: Competition and Ecosystem Impacts https://www.consultavalon.com/press-room/tesla-dares-byd-bmw-in-indias-luxury-ev-lane-competition-and-ecosystem-impacts/ Tue, 26 Aug 2025 14:57:54 +0000 https://www.consultavalon.com/?p=4872 Subhabrata Sengupta, Partner at Avalon Consulting, shared that Tesla’s entry into India’s premium EV market will intensify competition with established players like BMW and BYD, expanding consumer choice and fostering...

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Subhabrata Sengupta, Partner at Avalon Consulting, shared that Tesla’s entry into India’s premium EV market will intensify competition with established players like BMW and BYD, expanding consumer choice and fostering segment growth.

The article can be found here:

https://www.livemint.com/news/tesla-byd-bmw-merc-indias-luxury-lane-mumbai-delhi-gurugram-model-y-ev-mercedes-benz-luxury-tax-tariff-11752571667710.html

The Tesla brand is expected to accelerate EV adoption, supported by investments in charging infrastructure and heightened market excitement.

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Entrepreneurs Driving Change: Voices on World Entrepreneur’s Day 2025 https://www.consultavalon.com/press-room/entrepreneurs-driving-change-voices-on-world-entrepreneurs-day-2025/ Thu, 21 Aug 2025 12:34:41 +0000 https://www.consultavalon.com/?p=4915 Vivek Prasad, Executive Director at Avalon Consulting, shares how entrepreneurship has been democratized by technology and social media. The key, however, remains in solving real-world problems with simplicity, efficiency, and...

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Vivek Prasad, Executive Director at Avalon Consulting, shares how entrepreneurship has been democratized by technology and social media. The key, however, remains in solving real-world problems with simplicity, efficiency, and a focus on sustainable unit economics.

Read more: https://digitalindiatimes.com/entrepreneurs-driving-change-voices-on-world-entrepreneurs-day-2025/

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